Disneyland Paris has unveiled a new name and overall concept for Walt Disney Studios Park, which is set to become Disney Adventure World when the new World of Frozen opens.
After transporting generations of guests into the magic of movie-making, the second park at Disneyland Paris is entering a new era marked by a fresh creative vision, new experiences, an expansion on a never-before-seen scale and the introduction of a new visual identity.
To celebrate this new chapter, Walt Disney Studios Park will be renamed Disney Adventure World when World of Frozen, a new immersive area dedicated to the wintery world of Walt Disney Animation Studios’ Frozen will come to life, bordering a majestic bay.
Each anniversary brings its share of surprises, and this year is no different! On April 12, Disneyland Paris lifted the curtain on an ambitious future for the place 'where dreams come true', during a presentation delivered in front of an audience of nearly 1,000 fans and staff. The resort’s executive and creative teams took the stage to share information about ground-breaking entertainment that will debut in the coming months, the next phase of the ongoing transformation of Disney Hotels, and ongoing reimagining of Disney Village.
The resort has seen an unprecedented number of projects brought to life to reinvigorate the guest experience and make Disneyland Paris a must-visit destination. One of the top priorities of this exceptional transformation plan — which is coming to fruition thanks to a two-billion-euro investment — is a complete makeover of Walt Disney Studios Park while continuing to expand its footprint with new themed areas that will join Marvel Avengers Campus, which welcomed its very first recruits back in 2022, and Worlds of Pixar. At the end of its expansion journey, the soon-to-be-renamed theme park will have roughly doubled its footprint.
Immersive Worlds Bringing to Life Beloved Disney Franchises
When it opened in 2002, the original idea driving the creation of the second park was to give guests a behind-the-scenes look into the making of movies, animated feature films and television shows. The park concept has since evolved creatively to offer more immersive worlds, and in 2007 it embarked on an exciting expansion journey with the launch of multiple new large-scale, immersive projects like The Twilight Zone™ Tower of Terror, Toy Story Playland and Ratatouille: The Adventure.
From the recent opening of Worlds of Pixar and Marvel Avengers Campus to the creation of a Frozen-inspired land, the park continues to welcome beloved franchises, allowing guests to step into their favourite stories in a uniquely Disney way. This is just beginning, with immersive worlds inspired by the most popular Disney movies of all time becoming the cornerstone of the park’s transformation!
Tom Fitzgerald, Walt Disney Imagineering Chief Storytelling Executive and Senior Creative Executive for Disneyland Paris, commented:
“Today, we are changing the story of Walt Disney Studios Park, evolving from ‘how it’s done’ soundstages to celebratory theaters and adventures that come to life in immersive worlds. These fully realized adventure worlds will become the focus of the park’s new identity and appear as realms that guests discover as they navigate deeper within the park and are invited to participate in adventures inspired by our most beloved stories.”
Natacha Rafalski, Présidente of Disneyland Paris, shared:
“Embracing a transformation that involves the overhaul of more than 90% of Walt Disney Studios Park since its debut in 2002, we’re unveiling a fresh creative vision that has completely redefined our second gate. Guests will embark on a journey that blends the magic and emotion of our beloved franchises with explorations into faithfully recreated new worlds. This significant evolution inspired us to rename the Park, heralding a vibrant new chapter for Disneyland Paris. The new name will officially take effect coinciding with the grand opening of our next themed land, World of Frozen, marking a harmonious start to this exciting new era. With our commitment to pushing the boundaries of immersion and innovation, we’re crafting breath-taking new experiences and spectacular moments at Disney Adventure World that will resonate more than ever with our guests. It’s set to offer unique adventures in immersive worlds, serving as a perfect complement to Disneyland Park.”
With an unprecedented level of immersion and powerful storytelling, the latest experiences delivered across the theme park already reflect this new creative vision. Among the experiences that will be offered in the future, World of Frozen is going to take guests on a journey to the Kingdom of Arendelle with its colourful facades and remarkable North Mountain gradually coming into view.
The land will be located on the edge of Adventure Bay, a 70,000 cubic metre body of water surrounded by picturesque banks and a promenade at the heart of the park expansion, serving as a gateway to the new themed universes that will surround it. More than a scenic icon, Adventure Bay will serve as a unique entertainment stage with a 360-degree viewing area. It will be fitted with the latest technologies to provide exciting water-based entertainment, complete with fountains, music, lights and special effects that are sure to delight guests.
And that’s just the beginning! Another new immersive world, the concept and design of which are currently being finalised by 'imagineers', will further enhance the appeal of this reimagined park in the years to come. More details will be shared in the future.
A Reimagined Park Entrance to Mark the Start of a New Chapter
Beginning this month, the park’s transformation work will extend to the entrance area to immerse guests in the brand new story as soon as they step into Disney Adventure World. After passing through the turnstiles, guests will be transported into a vibrant, contemporary open-air movie studio before becoming special guests of a glamorous film premiere in the heart of Hollywood on a starry night.
To bring this new immersive experience to life, the interior décor of the Studio 1 'soundstage' — which currently depicts a filming scene on Hollywood Boulevard — will be replaced with crafted décor that pays homage to historic movie theatres in Hollywood and the entertainment industry as a whole. The new entrance building, renamed World Premiere, will reopen in Spring 2025.
Once outside the building, guests will arrive in the heart of World Premiere Plaza, an area that brings together theatres, currently celebrating Disney Animation and Pixar stories, in a stylish Art Déco-inspired setting. The Walt Disney Imagineering Paris teams are already at work to turn the park’s former central square into a dynamic and warm environment with décor inspired by the famous facades of Broadway and West End theaters. The atmosphere will be even more vibrant and magical at night, with bright lights illuminating the whole experience!
To gain access to the park’s new immersive worlds, guests will be able to walk along Adventure Way, a beautiful promenade surrounded by lush landscape and themed gardens — the perfect spot for magical daydreams. As guests wander through this enchanting area, they will discover Raiponce Tangled Spin, an all-new family attraction offering a fun take on a classic ride, inspired by the beloved movie Tangled. It will invite guests to “take a spin” through the iconic floating lanterns scene that has touched the hearts of viewers of all ages.
Finally, before setting off on new adventures, guests will have the chance to treat their taste buds to delicious dishes served at The Regal View Restaurant and Lounge, a stylish new table-service restaurant that will offer guests spectacular views over Adventure Bay, along with a chance to meet some of their favourite Disney Princesses.
